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Juje® Hair Masque

Sale price$0.00

No. 4 · Condition


Where Tradition Meets Luxury

Juje Hair Masque (Condition) is a rich, deeply conditioning weekly treatment formulated to restore moisture, repair damage, and rebuild strength from roots to ends. Designed to be applied to clean, damp hair and left on for 10 to 15 minutes, this concentrated masque delivers the kind of intensive nourishment that transforms hair texture, manageability, and shine — without the heaviness, buildup, or compromise of traditional deep conditioners. It is the final, restorative step in the Juje scalp care ritual: where scalp health meets hair luxury.

 


The Story

There was always a jar in the bathroom. Heavy, thick, sometimes warmed in a pot of water before it touched our hair. Sunday wash days meant sitting under a hooded dryer or wrapping our heads in a plastic bag, waiting for the conditioner to do its work. The results were worth it — soft, manageable hair that felt loved on. But the products were dense, the routines were long, and the scents lingered for days.

Juje Hair Masque (Condition) was created to deliver everything those Sunday rituals promised — deep repair, lasting softness, restored strength — in a modern formula that respects your time, your senses, and your standards. Same intention. Elevated execution.

Key Ingredients & What They Do+
BTMS (Behentrimonium Methosulfate)

A gentle, plant-derived conditioning agent that smooths the cuticle, detangles, and dramatically improves slip and manageability without weighing hair down. The gold standard for conditioning textured and damaged hair.

Refined Shea Butter

Rich in fatty acids and vitamins A, E, and F; deeply moisturizes, softens, and restores suppleness to dry, brittle strands.

Organic Extra Virgin Coconut Oil

Penetrates the hair shaft to reduce protein loss; conditions from the inside out for stronger, more resilient hair.

Squalane (Olive-Derived)

A lightweight, fast-absorbing emollient that mimics the hair and scalp's natural lipids; restores softness and shine without buildup.

Daikon Seed Extract

A natural, plant-based alternative to silicones; smooths, conditions, and adds a luminous finish.

VegeKeratin™ (Wheat & Soy Amino Acids, Arginine, Serine, Threonine)

A vegan keratin complex that helps repair damage, support hair growth, and soothe the scalp by reinforcing the hair's internal structure.

Panthenol (Pro-Vitamin B5)

Penetrates the hair shaft for deep, lasting hydration; improves elasticity and reduces breakage.

Vitamin E (Tocopheryl Acetate)

Antioxidant protection that defends strands against oxidative stress from heat styling, UV exposure, and environmental damage.

Signature Fragrance

A custom blend of warm vanilla, jasmine, sea salt, and lemongrass that turns conditioning time into ritual.

How to Use+

Weekly Deep Conditioning (recommended)

  1. Shampoo or cleanse hair as usual.
  2. Apply masque generously to clean, damp hair from roots to ends.
  3. Comb through to distribute evenly.
  4. Leave on for 10 to 15 minutes.
  5. Rinse thoroughly with warm water.
  6. Style as usual.

Intensive Repair Treatment

  1. Apply generously to clean, damp hair.
  2. Cover with a shower cap or warm towel.
  3. Leave on for 20 to 30 minutes.
  4. Rinse thoroughly with warm water.

Pro Tip: Pair with the Juje scalp ritual — clarifier, serum, elixir, then finish with the Hair Masque for a complete head-to-ends transformation.

Who This Is For+

Anyone with dry, damaged, or chemically processed hair.

People recovering from color, relaxers, keratin treatments, or heat damage.

Protective style wearers preparing for or refreshing after braids, twists, or locs.

Curly, coily, and textured hair in need of weekly moisture.

Anyone seeking a modern alternative to heavy, slow-rinsing deep conditioners.

People who want salon-quality conditioning at home, on their own time.

SIZE: 1.7 FL OZ / 50 ML

WARNING: For topical use only. Keep out of reach of children.